Do you even have a pricing strategy?
- Details
- 01 February 2013
- Written by Andreas Hinterhuber, Stephan Liozu
The Build Network, Inc. Magazine
Summary of our MIT Sloan Management Review article. If you are unsure about the price getting capabilities of key personnel in sales and account management, make sure they take the test.
Pricing is the most important driver of profits; surprisingly, it is also the area most executives overlook.
This research shows how to overcome common Pricing misconceptions.
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Falkstrasse 16
6020 Innsbruck
Austria
Phone: +43 512 58 56 00
Mail: This email address is being protected from spambots. You need JavaScript enabled to view it.