By itself, market share leadership isn’t worth a dime

Financial Times

Contrary to a commonly held belief, market share, we argue, does not confer pricing power. Pricing power stems from the ability to create products or services that serve customers' latent needs.  




Pricing is the most important driver of profits; surprisingly, it is also the area most executives overlook.
This research shows how to overcome common Pricing misconceptions.
   Read more

Copyright 2007-2019 by HINTERHUBER & PARTNERS GmbH
Webdesign by ad:morris


Falkstrasse 16
6020 Innsbruck

Phone: +43 512 58 56 00
Mail: This email address is being protected from spambots. You need JavaScript enabled to view it.