“Pricing ROI, pricing capabilities and firm performance” by Andreas Hinterhuber (Hinterhuber & Partners) and Stephan Liozu (Chatham) published in the Journal of Revenue and Pricing Management.

“Pricing ROI, pricing capabilities and firm performance” by Andreas Hinterhuber (Hinterhuber & Partners) and Stephan Liozu (Chatham) published in the Journal of Revenue and Pricing Management.

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Published on

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15 min
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