Conference presentation by Andreas Hinterhuber “Industrial Pricing Orientation: The Organizational Transformation Towards Value-Based Pricing” at the Annual Meeting of the Academy of Management (AOM) in San Antonio (USA)

Conference presentation by Andreas Hinterhuber “Industrial Pricing Orientation: The Organizational Transformation Towards Value-Based Pricing” at the Annual Meeting of the Academy of Management (AOM) in San Antonio (USA)

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